You can either invest more in customer research and focus groups, or you can launch a minimum viable product [MVP], track customer behavior and get the feedback you need to optimize your design and/or business model.

Targeted to first-time entrepreneurs (start-ups) or ‘intrapreneurs’ in larger companies, CEED ‘Go-To-Market’ provides the knowledge and tools these entrepreneurs need to launch a new product in a lean, agile and cost-effective way.

It was a great experience

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